TWIN CITY FASHION WEEK TO DEBUT WITH WEEKEND SHOWS THIS APRIL
The couture event will showcase designers and local boutiques and plans to give back to the city, too.
WINSTON SALEM, NC – April 18-20th, 2019
Twin City Fashion Week will debut their inaugural show, in less a month, on April 18th, 19th, and 20th in downtown Winston Salem. Embracing the region’s textile spirit, the show’s creator, DJ Hargrave, hopes that the annual event will help refresh the local industry and elicit a new pride in the Twin City’s fashionable future.
The show will be as much a high-fashion runway show as it will be a celebration of the city’s longstanding craft. That’s because, it was extremely important to Hargrave, that he created an event that captures, celebrates, and honors the creativity and diversity of the twin cities’ past and present, while also giving back to it.
A portion of the show’s proceeds will benefit Reynolda House and Hargrave hopes that the relationship between high-fashion and art is one that will support one another in The City of Arts & Innovation for many years to come.
“This will be the type of show that is not just looking to celebrate fashion, but is a movement that will bring the community together and change the face of the city,” Hargrave says.
To help with his mission, Hargrave, who was born and raised in Winston Salem, has recruited local artists and entrepreneurs who share his passion for propelling the community forward in the name of art and innovation.
Among them, is Millennium Center owner, Greg Carlyle, a retired hair stylist who has styled hair for major runway stars like Naomi Campbell and Cindy Crawford. His venue on West 5th Street will be home to the 7PM Friday and Saturday night shows and will help Hargrave bring TCFW straight to the heart of the city.
Also on board with TCFW’s vision is Aeroacura Salon, whose lead stylist, Acacio, has styled for designers, like Chanel, during London and Paris fashion weeks and was listed as one of the 100 Most Influential Hairdressers in the World in 2010.
They are just two of a fashion-minded troupe that Hargrave has assembled and he says that everyone he has encountered throughout the production of Twin City Fashion Week has been overwhelmingly supportive. When asked why he thought the city was so ready to embrace this concept, Hargrave says that perhaps it’s because the fashion show will be about more than just hair and clothes – and will set out to unify a community.
The high-end runway show will indeed bring together the area’s biggest models, make-up artists, hair experts, designers, boutiques, influencers, and many more.
Thursday’s private event will be a celebration of these contributors and is being hailed as a “Sponsor’s Gathering.” The invitation-only event will be held at the Spring House Restaurant Kitchen & Bar. Formerly known as the Bahnson House, and built in 1920, the Nationally Registered historic space was transformed by Lynette Matthews-Murphy, a local businesswoman with a passion for the Winston Salem community and will make the perfect space for sponsors to network, relax, and enjoy food and drink as they celebrate and officially kick-off2019 Twin City Fashion Week.
Ready to do just that will be, title sponsors, Flow Jaguar and Land Rover of Greensboro and Restoration Med Spa; as well as representatives from Cycle Bar, Berkshire Hathaway, Aeracura, Triad City Beat, Fiddlin’ Fish, Twin City Media, The Millennium Center, Kyle Duncan Photo, A Proper View, Smitty’s Notes, and more.
Hailed as ‘The show you don’t want to miss,’ Friday night’s runway show at The Millennium Center, will feature original designs by four emerging designers. They are: Cassidy Burel, April Whiting, Sarah Woods and Jatcie Williams. Doors open at 7pm and guests are encouraged to arrive then, so they can get professionally photographed on the Cycle Bar red carpet. Complimentary Valet Service will be provided for all sponsors, but guests can pay for the service. Once inside, guests can mingle by a cash bar. VIP ticket holders will enjoy a VIP lounge and complimentary champagne.
Saturday night’s show, also at The Millennium Center, will highlight local boutiques and national brands including: Camel City Boutique, Bevello, and Altar’d State. Doors open at 7PM and red carpet photography will be a ‘must-do’ on this night too. On both nights, guests should expect live entertainment, cash bars, specialty vendors, and wow factors all night long.
Hargrave says he’s excited to see the Twin City walk the red carpet and hopes the community feels inspired and ready-to-create something when they leave the runway shows.
Marisa Faircloth, (PA-C, founder, and lead practitioner at Restoration MedSpa) says she’s excited to be a part of TCFW as a title sponsor because it provides another way for creative people to shine in the Twin City. “Winston-Salem is simply full of creative people," Faircloth says. “They appreciate beauty, whether it’s in the way they dress or the way they spend their free time.”
If you’re one of these creative people, too, there’s still plenty of time to get tickets to the event. Go to www.twincityfashionweek.com for tickets or more information and keep your eyes peeled on I40 West for the official TCFW billboard.
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If you would like more information about this topic, please email Twin City Fashion Week at contact@twincityfashionweek.com.